How To Achieve The "Coastal Cowgirl" Aesthetic This Summer!

As every Summer comes and goes, so does the fashion that we wear. So far this season, we have seen Balletcore, Siren/Mermaidcore, and Old Money aesthetic (thanks to Sofia Richie-Grainge). The newest Summer aesthetic has TikTok lacing up their bikinis and grabbing their cowboy hats -- it’s called “Coastal Cowgirl”.

A mixture of Southern influences with your coastal beach town life, Coastal Cowgirl brings the two together to make a chic Americana aesthetic that you too can partake in this Summer! The key characteristics of the Coastal Cowgirl aesthetic are traditional Southern staples like: (cowboy) boots, large hats (most commonly a cowboy hat), pearl jewelry, linens, simple patterns, dresses, denim, and a statement piece; amongst classic coastal beach town styles that you would see in Martha’s Vineyard or The Hamptons, like crochet/knit-wear, swimsuits, light colors, neutral colors, and slightly sporty attire.

Here are some ways you can integrate Coastal Cowgirl aesthetic into your current wardrobe!

1. A denim vest to wear with some linen pants for a sleeker look or with denim pants for a more sporty look. Both are relaxing summer outfits for a day out.

2. Cowboy boots are the must-need shoes to achieve this Summer style. It could be a good neutral boot or a bright pop of colo; either way, cowboy boots complete every look.

3. Keep on-trend while at the beach or poolside with this bikini -- perfect for every cowgirl.

4. Linen is a Summer staple, which is why they fit perfectly with this summer aesthetic. Theselinens can be dressed up or down and can be worn in the day or night for that effortless chic look.

5. Denim bottoms will help bring together that country coastal look. Stay modern with a long denim skirt or sporty with a pair of denim shorts.

6. Dresses, skirts, and rompers let you be more playful and still stay elegant. No matter the length, find your inner Coastal Cowgirl with these pieces!

7. Jewelry is a key part of every finished look. From a statement piece to something classy and refined, theseaccessories are perfect for achieving the Coastal Cowgirl aesthetic.

8. Cowboy hats are the final piece to complete every Coastal Cowgirl outfit. You can either buy one or make your own customized version like many are doing on TikTok. Creator Hailey Mac (@hhaileymccann) shares a video of making her own coastal cowgirl hat with materials from Hobby Lobby.

This Summer, put on your cowboy hats and find your favorite linens to wear, as the Coastal Cowgirls will be everywhere!