RJD2 remembers his first...BBM!

You realize here with Young Hollywood this evening we are going to pop your BBM cherry. RJD2: Okay, are we going to do that right now?

Kinsey here for Young Hollywood at South by Southwest. I'm sitting here with RJ D2. How are you? RJD2: I'm good. How are you?

Are you excited to perform with anybody here specifically? RJD2: Yeah, actually the City Bang guys. I have played with a number of times over the last, I'd say maybe a year, a year and a half. We keep bumping into each other on the road.

So it's a bromance? RJD2: Something of that sort, sure. Two Philly acts that are, you know, running into each other on the road so.

I was just talking to you about your Blackberry. You've had your Blackberry two years and you've never BBM'd? RJD2: I have not. I don't I don't know that. I'm I I wouldn't consider myself a luddite, but um, you know, I'm I'm utilitarian with with pretty much everything that I use. Text message, internet, Twitter app, Facebook app. Boom, done. Put the thing down and get away.

You realize here with Young Hollywood this evening we are going to pop your BBM cherry. RJD2: Okay, are we going to do that right now?

Okay, all right, let's do it. I'm going to BBM you. RJD2: I got to warn you. I'm the guy that lost the SMS application on my my Blackberry. So maybe it's better if we tweet. Let's let's Okay, Twitter I'm good at. I I I I got that down.

Because you actually tweet for yourself. You're not like one of the celebrities that have the ghost bloggers. RJD2: No, no, no, no. I think that's funny that there's people Well, okay, two things to address there. One, I'm not a celebrity. Two, that's hilarious to me that people even have ghosts like like assistants just to update their Twitter.

Do you I get personally offended when I'm unfollowed on Twitter. Do you get personally offended at all? RJD2: I think that I've looked at the list of people that follow me maybe once.

Really? RJD2: I have no idea. People unfollow me or follow. I have no idea.

What do you love about your job? Why do you love what you do? RJD2: To condense it into one sort of bullet point, I'd have to say that uh just being your own boss is uh you know, especially being in a situation now where I've got my own label. You know, I can wake up and and take a day off if I want. I rarely do that. I can wake up and work my my ass off.

Are you out here looking for for new artists at South by Southwest? RJD2: No, I'm I'm not. I'm I'm taking a very sort of lackadaisical approach to that. I'm not approaching it from a label or point of view of trying to be a Puff Daddy or an A&R or

You look like Puff Daddy though, so I feel like you could you could accomplish that. RJD2: You know, I want this to be sustainable. I want to be able to do this for as long as I want to do it.