Kesha backs campaign against animal-tested cosmetics
Pop star Kesha is backing U.S. lawmakers as they attempt to pass a bill banning the sale of animal-tested cosmetics.
The Timber hitmaker has created a Public Service Announcement (PSA) on behalf of The Humane Society of the United States (HSUS) as part of their new #BeCrueltyFree campaign.
The movement aims to raise awareness and support of a federal bill
called the Humane Cosmetics Act, which will phase out animal
testing for cosmetics if it is made law.
In a video for the campaign, Kesha is seen getting ready for a
night out, and as she is putting on her make-up, a number of furry
white rabbits surround her. As she leaves her home, a title card
reads, "Does animal testing lurk behind your cosmetics? It doesn't
have to."
Kesha also released a statement of support, which reads, "Once I
was educated about the hidden cruelties that lurk behind some
cosmetic products companies, I knew I had to take action and do
everything in my power to end this inhumane practice of testing our
cosmetics on animals... Congress has introduced The Humane
Cosmetics Act, a bill to end cosmetics testing on animals in the
United States. But even now it's easy to avoid buying cosmetics
tested on animals by only buying cruelty free products...
"My hope is that with the help of the HSUS's #BeCrueltyFree
campaign, we can ignite a cruelty-free revolution and that the
United States and other countries join the 30+ others who have
already banned egregious cosmetic animal tests."