Victoria Beckham: 'I was a laughing stock in the fashion world'
Singer-turned-designer Victoria Beckham admits she was a "laughing stock" in the fashion world when she first announced plans to launch her own collection.
The former Spice Girls star wowed critics and the style elite alike with her self-titled first line, which debuted at New York Fashion Week in 2008.
She has since become an in-demand designer for celebrities, but
Beckham admits the fashion pack was not convinced when she first
started out.
In an interview with The Business of Fashion magazine, she says,
"For a long time there, I was a bit of a laughing stock. And while
everybody was busy laughing, what was I doing? I was laying the
foundation to what I have in place now.
"Everybody said, 'Well it's never going to work because a celebrity
can't do a line', (but because) everyone thought it was going to be
rubbish, (it took) the pressure off a little bit.
"There were no expectations. I didn't expect it to be any other
way. I didn't go into this to prove anything to anybody other than
myself."
However, the star is adamant her fame has actually boosted her
brand because she does not need to rely on advertising to sell her
clothes.
She adds, "It's a double-edged sword really. The most valuable part
of being famous is that you have a voice and people will listen. I
mean I can get a lot of attention. I don't have to rely on
advertising campaigns."