Katy Perry launching affordable shoe collection
Katy Perry is expanding her fashion credentials by launching a shoe collection.
The Roar singer launched her first fragrance, Purr by Katy Perry, in 2010 and followed that with a makeup line, Katy Kat Collection with CoverGirl in April (16).
Now she is getting ready to release the Katy Perry Footwear line,
which will include sandals, sneakers, stilettos and pumps. The
collection was showcased at the annual Fashion Footwear Association
of New York Expo earlier this month (Aug16) and will hit stores in
2017.
"It's been a creative goal of mine to be a real contributor in the
affordable fashion space," she tells WWD.com. "Launching a footwear
collection felt like a natural first step for me.
"After years of investigating and researching partnerships to find
the right fit for the debut of my line, I found that Global Brands
most resonated with my artistic ideas. They understand my vision,
my eye for detail, and have the international reach and resources
to bring my canvas of ideas to life."
The shoe collection will range in price from $59 (GBP46) to $299
(GBP232).
The news comes a month after bosses at Hard Candy launched a
lawsuit against executives at CoverGirl parent company Procter &
Gamble over Katy's CoverGirl make-up line, claiming it infringes on
their rights.
According to TMZ.com, the plaintiffs' complaint is over alleged
trademark violations, but they did not specify exactly what they
have taken issue with. However, it appears the dispute has
something to do with the logo featured on the Katy Perry make-up
range, as it carries a heart design similar to the one Hard Candy
uses.
Hard Candy officials are seeking to have the Perry products pulled
from sale, while they are also demanding a share of profits from
the items.